When doing email marketing, we hate to see the recipients click “spam report”. My friend Xiaoshan has noticed that many users who clicked “spam report” are using Yahoo email. To …
Should I personalize my emails?
You are about to send an email campaign. Assuming one of your leads is Dr Smith from Stanford University. Which of the following subject lines is better? [Your Product] for …
52,600 NIH grants will expire in 2014, 17% in June alone
Government money has a unique property: it has an expiration date. You have to spend the money or it will be taken away. That’s why you see some researchers spend …
NIH awards 4500 grants each month, peaks in summer
For companies who manufacture reagents, instruments and other research tools, it’s important to know when your customers get funding and how much money they have. To answer these questions, we …