Over the years we have made a number of mistakes in email marketing. We list them here so you can avoid them. Mistake 1. Use company’s main domain for email …
Styling citation map in Smart Embed Code
Interactive Citation Map is a component we offer in Smart Embed Code. It is a visually appealing way to tell your potential customers how popular your products are. To make …
Marketing to COVID-19 researchers
The number of scientific publications on COVID-19 has reached 100,000 last month (February 2021). Following the initial burst in early 2020, the number has stabilized and is ~10,000 per month. …
Add a border and alt tag to the images in your emails
You spend a lot of time creating an image for your email campaign. After sending the emails, you thought your subscribers will see this: But many email clients disable image …