Survey is an important tool in market research for understanding the challenges and opportunities of your potential customers, as well as for benchmarking your performance against other companies in similar …
Simple button generator
One of the most important elements in an email is the “Call to action” button. A big and centered button gives your subscriber a clear direction to act. There are …
COVID-19 researcher list
Since last year we have been compiling a researcher list on COVID-19 from scientific publications. As of today, there are ~135,000 COVID-19 publications from which we compiled 118,433 unique researchers. …
After pandemic started, NIH funding increased by 3% but to fewer projects
How is the pandemic affecting the funding to biomedical research? To answer this question, we analyzed the number of grants and the total dollar size awarded in the last 10 …
Adding powerful search features to your citation library
Building a searchable library of your product citations is valuable for both your customers and your internal team. Your customers can quickly find publications validating your products, and your marketing …
Showing figures in citation lists
We added a new feature to our Smart Embed Code, a tool to display your product citations easily. This feature allows you to show a few figures in the citation …
What can Deep Analysis tell you?
Growth TrendIs a field growing or dying? Researcher Ranking and NetworkWho are the top experts and how are they related? Institute RankingWhich are the top institutes in a field? Hospital …
Tagging publications is painful, and we can help
“I used to tag our citations by products, applications, research fields, and technologies. But I stopped it because it took too much time! We have heard this repeatedly recently from …
7 ways publication analysis helps your marketing
BizGenius’ Deep Analysis allows business analyst and marketers in life science to quickly understand all aspects of a product adoption or a field’s progress in a matter of minutes. Here …
20 email marketing mistakes
Over the years we have made a number of mistakes in email marketing. We list them here so you can avoid them. Mistake 1. Use company’s main domain for email …