In our citation services, we provide the DOI value for each citation. But what is DOI and why is it useful? DOI, short for Digital Object Identifier, is like driver’s …
A paper from future?
Some customers asked us: “It is October, 2020 now, but why are some of our citations published in 2021? Is it an error?” It’s not an error. Publications from the …
Deep analysis on product citations, an example
Sartorius, a 150-year-old company, is one of the leading biotech companies providing lab equipments and other services. It is based in Göttingen, Germany. We are tracking scientific publications referring one …
Styling citation list
Our Smart Embed Code automatically inherits the host page’s style and as a result, the citation list looks native without any styling. However, if one needs to change the look …
Where to put your web server if you care China market?
Our literature altert app Stork has many users in US, Europe, China and other regions. Our server was located in US West (silicon valley), and it had been fast for …
Marketing Email vs Transactional Email, Infographic
We have an app called Stork and it’s a new publication alert service for life science researchers. We send 1.2 million emails per month and thus have accumulated a lot …
Show latest publications in product pages with Smart Embed Code
Since 2018, ACRO has been showing a list of latest publications to enrich their product pages. They call this section “Frontier Progress”, which will help their users to learn new …
Congratulate your customers when they publish
Over the last 4 years, we have been helping Prozyme Inc (Acquired by Agilent) do one task: each month we track publications citing Prozyme, and also send a personalized congratulation …
Smaller list, higher open rate
If you have a big list, say 50,000 contacts, then which is better? Send a campaign to the big list (as most people do) Split the list to 10 smaller …
Email fatigue? Email aging?
If you send email campaigns to the same list again and again, what will happen? Will the subscribers get tired of your emails and no longer open them? Let’s see …